A start-up cosmetics brand has a PR disaster on its hands when a draft advert goes viral online.
Clearday, a cosmetics brand in Singapore, has created a video advert that's meant to be funny. But when the video is leaked online and garners thousands of views, they learn that the ad for the skin whitening product is actually uncomfortably racist. A new play by Anchuli Felicia King developed in collaboration with Roundabout Theatre, Yellow Earth Theatre and Playwriting Australia’s National Play Festival.
...although it has wild energy, and is full of sharp and devastating observations, it doesn't quite land either as comedy or as satire. It is too broad and noisy to hit its targets – and not quite funny enough.'
Ugliness runs through Anchuli Felicia King’s play. White Pearl is a scathing, gleefully nasty corporate satire set in the Singapore headquarters of an Asian skin-lightening cosmetics company.'
...turbocharged satire...bracing and original...Even where White Pearl feels cut short or cut shallow, it has a boldness, ambition and acerbic humour on a scale that makes you sit up and pay attention.'